Ideal Employer: Disney Appeals to Young (and Young at Heart)

Yes, Disney did well on Dice’s Ideal Employer survey. If that surprises you, you’re perhaps unaware of Disney’s tech footprint: the conglomerate produces movies that leverage cutting-edge graphics (via its Pixar division), video games, and theme-park attractions that use Big Data analytics to run at peak efficiency. Supporting all those attractions requires massive amounts of tech talent and infrastructure.

Yes, the business of fun is serious business.

Disney is also a business that attracts tech pros interested in making their career there: apart from NASA and Boeing, it had the highest percentage of respondents who said they could imagine staying long-term. Women and men ranked the company highly (seventh and eighth, respectively). On the overall list of Ideal Employers, it also outranked “cool” firms such as SpaceX and Nintendo, along with well-established brands such as Salesforce and GE.

Boomers, who prize things like interesting work and positive organizational culture, ranked Disney sixth, while Generation X’ers placed it ninth; with Millennials, it ranked 11th. There’s a bit of a generational gap there, but it’s not overwhelming; clearly, the company offers a mix of culture and benefits that appeal to tech pros in all stages of their career.

Disney is also large enough to draw in tech pros of every stripe, no matter what their passion or interest. Whether you’re a DevOps professional who wants the challenge of wrestling with a big system, a digital artist who wants to create something marvelous, or a tech pro who wants to play with the latest mobile and cloud technologies, chances are good the company has a role for you.

For example, said Todd Millecam, developer and CEO of SWYM Systems, “Disney eats up anyone with experience in graphics. A lot of engineers, as children, dreamt of working with video games.  Working with animation and 3D modeling is a very comfortable concession to that which pays well. If you’re an artist with any degree of technical aptitude then Disney might be the best vehicle available for your career.”

Millecamp suggests that Disney’s buttoned-up, family first culture doesn’t hurt when sourcing talent, as there’s a large swathe of the culture that identifies with it. “Disney, while it does promote family values, also does a lot to capitalize on family values. They sort of define the trope of ‘Corporate America.’ If you’re more of a family-oriented individual, Disney has a lot of appeal because it gives you something you can bring home from work and share and enjoy with your kids.  If that kind of thing isn’t a value to you, then it’s probably just another job.”

While technically an older company, Disney has the acquisition hunger of a much younger firm; in recent years, it has snatched up properties such as Star Wars and Marvel. Those are shrewd business moves from a corporate perspective, and only increases the opportunities for tech pros.

Comments

One Response to “Ideal Employer: Disney Appeals to Young (and Young at Heart)”

October 21, 2017 at 10:25 am, John Mason said:

Is this the same Disney that ex-IT employees sued because they gave their jobs to an Indian outsourcing firm? Is this the same Disney that forced those American citizen to train their replacements. Was this article written by Disney’s PR department?

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