How Freelance Tech Pros Keep Business Coming In
Many a tech pro loves the idea of working for themselves. Freelancing is certainly a trend at the moment; within 10 years, freelancers and contractors could make up roughly half of the U.S. workforce. But whether you love the idea of heading out on your own, or the decision has been made for you because of a layoff, remember this critical point: When you work for yourself, you’re the one who has to go out to find business. Marketing yourself is a never-ending process. It offers no shortcuts and rarely pays off quickly. However, if you’re clear about your goals and willing to push your comfort level in terms of selling, you can find yourself working steadily on the kinds of projects that interest you, rather than taking what you can get to pay the bills. (And always make sure your clients can pay their bills.)