Sprout Social, a Chicago-based social media management platform provider, is plotting to add about 25 employees to its headquarters by year’s end and is set on a more aggressive hiring spree in 2014. In an interview with Dice, Rachael Pfenning, Vice President of Operations for Sprout Social, said the company is looking to boost its sales team and add engineers to the headcount in 2013.
The three-year-old company has about 85 employees, and it plans to add more inside sales reps, designers, and engineers in 2014, taking the headcount up to about 200. While Pfenning wouldn’t comment on the expected salaries at Sprout Social, she did note that they were “very competitive” for the industry.
A growth in customers, as well as the size of those customers, is fueling the hiring plans. Sprout Social’s paid customers recently topped 10,000, including big names like McDonald’s and Pepsi, as well as global agencies and small businesses. About 30 percent of Sprout Social’s clients are outside the US. She added, “We used to have customers with one to two users, whereas now we are seeing more customers coming in with hundreds of users on Sprout.”
In May, Sprout Social rolled out Team Report, a product feature that allows companies to measure the activity of their front line social media managers. Pfenning said that the company’s “product roadmap is loaded for the foreseeable future”, adding that they are “always looking for the best and brightest engineers to help us keep on top of those ever evolving plans”.